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Very often to me and, most likely, to you too. To help you with these problems, Meta has announced the new AI Sandbox! According to the company itself: “The AI Sandbox will act as our testing playground for early versions of new tools and features, including generative AI-powered ad tools. Our goal is to learn what works for advertisers and make these features easy to use in our ads tools.” Let’s discover the first 3 features announced by Meta: Text variation: the tool uses Artificial Intelligence to generate different versions of copy for ads, helping advertisers to test different.
Messages and improve the performance of their ads; Background Generation: With this tool, advertisers will be able to insert background images based on simple text inputs, speeding up the experimentation process and allowing advertisers to America Mobile Number List diversify their creatives more quickly. Image Outcropping: This feature automatically adjusts creatives for different placements, such as Reels and Stories, allowing advertisers to optimize their time and resources by more conveniently repurposing their creative assets. Currently, the features are only available to a small group of advertisers for the purpose of collecting feedback. In July, Meta will begin expanding access to more accounts.

Improving Meta Advantage Alongside the features shown, Meta has also announced new AI features for the Meta Advantage Suite. For those who don’t know, the Meta Advantage Suite is Meta’s portfolio of automation products that use Machine Learning and AI to improve campaign results. These solutions allow you to customize ads to the right audience at the most convenient time, saving advertisers significant time and resources.
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