Is There an Ideal Blog Post Length

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The Benefits of Writing Long-Form Posts How to Determine Your Blog Post Length in 6 Steps Long-form Posts and SEO WriterAccess for High-Quality, Long-Form Content Download this post by entering your email below Enter your email here Do not worry, we do not spam.  Some content marketing experts suggest that 1500-2000 words are the ideal length of a blog post. However, many companies and brands stick to shorter blog length guidelines (500-750 words) to honor a specific element of their marketing strategy.

Ultimately, the ideal blog post length depends on the characteristics of the persona, the user’s search intent, the purpose of the strategy, the type of content, and other elements. It’s all about what is best for the user — in other words, what will France Phone Number Data better respond to your potential buyers’ questions when they first see your content? If the answer can be written in 500 words, great. Do that. But if you need a robust guide to cover all of the different aspects of a topic (a guide that will be more complete than what your competitors have on their sites), then you should invest in a lengthy text. The Optimal Blog Post Length Depends on These Factors Many factors can influence the quality and reach of a blog post. We’ve listed some of the most common influences on the length of a blog post.



Niche or industry that you are targeting Some markets may require more explanatory texts, but others don’t. 2. Buyer persona What type of content do they want to read? What they may be seeking at the level they are at professionally? Do they prefer shorter or longer texts? 3. Stage in the buyer’s journey Some content is better than others for each stage of the buyer’s journey. Shorter blog posts, for example, make more sense in the awareness stage, at the top of the funnel. On the other hand, longer blog posts can really work in the decision phase. 4. Search intent The search intent of users involves a systematic approach to building content and a complete awareness of how consumers think and what invokes an action on their part.